Who we are

Founder: Gavin Sherd

Global commercial leader with 20+ years in Sales, eCommerce and Marketing across the Professional Hair and Consumer Goods industries with specialization in beauty categories.

Previously held senior corporate roles across the North American, European, and APAC regions, including Regional Head of Sales – North America and as Global Head of eCommerce.

Posses a comprehensive Sales background across all key discipline areas; account management, net revenue management, category & shopper marketing, channel strategy and eCom.

Broader business acumen encompassing strategy development, M&A, business integration, project management and organizational culture programs.

Experienced in scaling brands internationally, driving digital transformation, building strategic partnerships with customers / retailers and leading high-performing teams.